Nolkha Ginning & Oil Mill: Digital Transformation of a Traditional B2B Industry
A high-performance B2B platform engineered with Next.js for cotton ginning and edible oil manufacturing. Features smart product modals and bulk inquiry engine for serious distributors and exporters.
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Client
Nolkha Ginning Oil Mill (Manufacturing)
Role
Full Stack Next.js Development & B2B Lead Generation Specialist
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Visit Live"B29 Technology understood the pulse of our industry. The website isn't just a brochure; it's a 24/7 sales representative that connects us with serious buyers across the region."
The Challenge
For decades, Nolkha Ginning Oil Mill relied on traditional networks. They needed a modern digital storefront to reach a wider B2B audience—distributors, exporters, and bulk buyers. The challenge was to design a platform that felt 'Industrial yet Modern,' showcasing their cotton and oil products effectively while filtering for high-quality bulk inquiries rather than retail traffic. The technical requirement: Create a fast, SEO-optimized catalog that works seamlessly for busy procurement managers.
The Solution
We engineered a high-performance B2B platform using Next.js, ensuring the site is fast, SEO-friendly, and professional. Smart Product Showcase: Instead of a cluttered list, we built an interactive Grid Catalog with Modal Popups. Clicking a product instantly reveals specifications without reloading the page, keeping the user engaged. Bulk Inquiry Engine: We replaced standard 'Buy Now' buttons with a 'Request Quote' system. This ensures that every lead generated is a serious B2B prospect looking for bulk orders. Trust-Building UX: Dedicated sections for 'Infrastructure' and 'Quality Process' to establish credibility with international buyers. Technical SEO: Leveraged Server-Side Rendering (SSR) to ensure industrial keywords rank higher on Google. Automated Lead Flow: Integrated Nodemailer to deliver inquiry details directly to the sales team's inbox instantly.
Our Process
Sector Analysis
Understood the specific needs of the Cotton & Edible Oil B2B market.
B2B UX Strategy
Designed for wholesalers who value specs and bulk pricing over flashy animations.
Smart Product Modals
Built interactive catalog with instant specification popups for engagement.
Technical SEO
Leveraged Server-Side Rendering (SSR) to ensure industrial keywords rank higher.
Automated Lead Flow
Integrated inquiry system that filters retail noise, delivering only B2B distributors.